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February 2, 2019

What Should a Marketing Plan Include?

The marketing plan should be simple and to the point.
September 8, 2018

Great Design is a big idea

Great Design is a big idea, covering product design, service design, graphic design, and environmental design. Design provides a set of tools and concepts for preparing […]
June 29, 2018

The Importance of Branding for Product Promotion and Marketing

Are you trying to promote a new product, but are having difficulty coming up with your own brand? Maybe you feel like branding isn’t as important […]
July 12, 2017

Influencing human behaviour in Advertising

Most companies have no clue why their customers are their customers. This is fascinating realization. If companies don’t know why their customers are their customers, odds […]
July 5, 2017

Social Media and Your Customers

Let’s get to the point, you didn’t get into business to lose money, you didn’t pour your time and sweat into a business only to make […]
February 14, 2017

Brand New Year, Brand New You

When Four Seasons Hotels, Inc., a Canadian-based international luxury, five-star hotel management company, sold itself to Bill Gates and Prince Al-Waleed bin Talal of Saudi Arabia […]