How Video Increases Lead Generation?

Audiences are so heavily inundated with content that a post must have the ability to stick out if it has any chance of becoming a success. As of last year, images accompanying content accounted for 75% of all posts made to Facebook. And these numbers are only growing. But as crucial as images have become online, video is the wave of the future. On average, more than one billion users visit the second largest search engine on the web, YouTube, every single month. On top of that, it is predicted that by 2017 video content will account for an astounding 69% of all consumer internet traffic. By 2018, close to one million minutes of video will be published online each and every second. Starting to see the importance here?